TUFF Arena · Yaguareté Arena

Content for brands, watched by millions

YMedia: events and video for brands. Concept, production and distribution. Brand integrations in our own formats.

Watch showreel
2.2B+views in 2 years
100M+monthly views
3M+followers
TVin Brazil and across LATAM
Contentviral and consistent
Brandintegrations within content
PROMOS & TEASERS

VIDEO WORK AND BRAND INTEGRATIONS

Brand video integrations across TUFF Arena events, broadcasts, and short-form content.

1xBet. Event branding and advertising integrations in YMedia content. This case combines events and content production in Argentina and Brazil.

MONSTER Energy. A concept promotional film. An example of a creative approach to the brand.

BRONX. A BRONX promotional film from the YMedia portfolio. An example of brand presentation in sports content.

PROYEC. PROYEC promotional films from the YMedia portfolio. Examples of video presentation of combat sports equipment.

Brand integrations

How your brand can
stand out

Your brand can be integrated into the event, broadcast, gear, short-form content, influencer activations, and digital experiences surrounding the tournament.

Title
partnership

Maximum visibility and a strong association with the platform

Arena
branding

Ring, screens, banners, structures, zones, and stage

Broadcast
integrations

Lower thirds, graphics, bumpers, replays, and mentions

Product
placement

Products on camera, backstage visibility, and branded moments

YMedia
influencers

Collaborations with fighters, content creators, and ambassadors

Digital CTA
& activations

Promo codes, QR codes, campaigns, lead generation, and traffic

Event scale

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Why It Works

From event
to reach

We do not simply sell banner space at a tournament. We create a media cycle in which the brand becomes part of the event, the content, and the audience's daily attention.

01

Live
event

We create a high-impact event with compelling personalities, rivalries, atmosphere, and the brand integrated throughout the venue.

02

Viral content

We produce the event to turn a single tournament into hundreds of high-impact short-form videos.

03

Daily distribution

We publish content consistently across all platforms and amplify it through fighters, creators, and event participants.

04

Reach and
growth

A continuous flow of content generates views, audience growth, and repeated exposure to the brand.

The result: the brand receives more than a single placement. It becomes part of a media ecosystem that continues working after the event.

NEXT STEP

DISCUSS A
PARTNERSHIP

Tell us about your brand’s goals and objectives. We will suggest relevant integration formats, share suitable case studies, and prepare a tailored proposal.

How we build the partnership
  • Understand the brand’s goals and partnership objectives
  • Select the most relevant integration formats
  • Present relevant case studies and examples
  • Prepare a tailored commercial proposal
We usually respond after reviewing the request and suggest a short introductory call.

Working with YMedia

Who is this for?
Brands that need events, video content or integrations in sports and entertainment formats. VAMOS also offers opportunities to discuss collaboration with media platforms.
What can we commission?
An event and content developed for your brand’s objectives, or an integration in an existing YMedia format. The scope and distribution platforms are defined for each project.
How are results measured?
Before the project starts, we agree on the metrics and how to measure them. Views and engagement are assessed by platform; enquiries and sales require separate tracking and verification.
What do you need to get started?
Tell us about your brand, objectives, audience, market and timing. We can then discuss the format, scope, distribution and rights to use the materials.
What experience does the team have?
The YMedia portfolio includes sports events and content from Argentina and Brazil. This page presents video work and integrations; YMedia’s confirmed role is explained alongside the relevant work.